01

Who We Are

Roivex is a performance marketing agency operating at roivex.com. We design and manage paid media campaigns for clients across iGaming, crypto, ecommerce, nutra, dating, and financial services — working across buying models including CPM, CPC, CPI, and CPA.

This Privacy Policy explains what personal data we collect through this website and in the course of providing our services, how we use it, and what rights you have over it.

02

Data We Collect

We collect personal data in two ways: information you provide directly, and data collected automatically when you visit our website.

Information you provide:

• Name, email address, and company name when you book a strategy call or submit an enquiry
• Business information you share during onboarding or while we are managing your campaigns
• Communications you send to us by email or through any contact form

Information collected automatically:

• IP address, browser type, operating system, and referring URL
• Pages visited, time on site, and click interactions via analytics tools
• Cookie identifiers and ad interaction signals (see Cookies & Tracking below)

Client campaign data:

When we manage paid media campaigns on your behalf, we access campaign performance data, audience segments, conversion events, and ad account information on platforms such as Google Ads, Meta, and TikTok. This data is used solely to run and optimise your campaigns.

03

How We Use Your Data

We use the information we collect for the following purposes:

• Responding to enquiries and scheduling strategy calls
• Onboarding clients and delivering performance marketing services
• Planning, launching, and optimising paid media campaigns
• Providing real-time reporting and attribution analysis
• Improving our website and understanding how visitors engage with it
• Complying with legal obligations

We do not sell your personal data, and we do not use it for purposes unrelated to the services you have engaged us for.

04

Advertising Platforms & Third-Party Services

As a performance marketing agency, we work within the ecosystems of major ad platforms. When we manage campaigns on your behalf, data such as audience segments, conversion signals, and creative assets may be transmitted to and processed by these platforms under their own privacy policies:

Each platform operates under its own data processing agreements and privacy policies. We encourage you to review those policies for information about how they handle data.

We may also use analytics and reporting tools (including Google Analytics) to measure website and campaign performance.

05

Cookies & Tracking Technologies

We use cookies and similar tracking technologies on roivex.com. These fall into three categories:

• Essential cookies — necessary for the website to function (session management, security). You cannot opt out of these.
• Analytics cookies — help us understand how visitors use the site so we can improve it. These may include tools like Google Analytics.
• Advertising & tracking pixels — used to measure ad campaign performance and conversions. These include pixels from platforms such as Meta, Google, and TikTok, and may track interactions across sessions and devices.

You can manage or withdraw your cookie consent at any time through your browser settings, or by contacting us. Note that disabling certain cookies may affect website functionality.

06

Who We Share Your Data With

We do not sell personal data. We share data only in the following circumstances:

• Ad platforms — to run and optimise campaigns as described in Section 04
• Analytics providers — for website performance measurement
• Service providers — including scheduling tools used to book strategy calls, and CRM or project management software used in our operations, all bound by data processing agreements
• Legal requirements — where disclosure is required by law, regulation, or court order

Any third party we engage is required to handle your data in accordance with applicable data protection law and only for the purposes we specify.

07

How Long We Retain Your Data

We retain personal data only for as long as necessary:

• Enquiry and contact data is kept for up to 24 months from last contact unless you become a client
• Client data is retained for the duration of the engagement and for up to 5 years afterward for legal and accounting purposes
• Campaign performance data may be retained indefinitely in anonymised or aggregated form for benchmarking
• Website analytics data is typically retained in line with the default settings of the analytics provider used

When data is no longer required, it is deleted or anonymised securely.

08

Your Rights

Depending on your location, you may have the following rights over your personal data:

• Access — request a copy of the personal data we hold about you
• Rectification — ask us to correct inaccurate or incomplete data
• Erasure — request that we delete your personal data, subject to legal obligations
• Restriction — ask us to limit how we process your data in certain circumstances
• Portability — receive your data in a structured, machine-readable format
• Objection — object to our processing of your data for direct marketing or where we rely on legitimate interests
• Withdraw consent — where processing is based on consent, you may withdraw it at any time

To exercise any of these rights, contact us using the details in Section 10. We will respond within 30 days.

09

Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or disclosure. This includes access controls, encrypted communications, and periodic review of our data handling practices.

No method of transmission over the internet is completely secure. While we strive to use commercially acceptable means to protect your data, we cannot guarantee its absolute security.

10

Contact Us

If you have questions about this Privacy Policy, want to exercise your data rights, or have a concern about how we handle your information, please reach out:

We may update this Privacy Policy from time to time. The date at the top of this page reflects when it was last revised. Continued use of our website or services after any update constitutes acceptance of the revised policy.